Category: Linguistics

  • Download Semiotik und Werbung - Analyse einer brasilianischen by Marc Berger PDF

    By Marc Berger

    Studienarbeit aus dem Jahr 2007 im Fachbereich Sprachwissenschaft / Sprachforschung (fachübergreifend), be aware: 1,00, Eberhard-Karls-Universität Tübingen (Romanisches Seminar), Veranstaltung: “Linguística portuguesa e brasileira: leitura e análise de textos escolhidos”, 15 Quellen im Literaturverzeichnis, Sprache: Deutsch, summary: Semiotik kann vereinfacht und in den Worten des französischen Semiotikers Algirdas-Julien Greimas als „Lehre vom Zustandekommen von Bedeutungen“ beschrieben werden. Bedeutungen basieren auf Zeichen und Codes, die dem Menschen in Gestalt eines komplizierten Netzwerkes entgegentreten und ihn so tagtäglich zu unendlich vielen Interpretationen auffordern. Auch die Werbung bedient sich solcher Zeichen und Codes, um in Zeiten immer austauschbarer werdender Produkte diesen zu einer bestimmten Bedeutung und zu einer eigenständigen Identität zu verhelfen. Ob es durch die Marketing-Mix-Maßnahmen und hier im speziellen durch die Werbung gelingt, die von einem Unternehmen für ein Produkt vorgesehenen Werte auch tatsächlich zu vermitteln, ist zum Großteil auch ausschlaggebend für den Erfolg und das snapshot des Unternehmens selbst.
    In der vorliegenden Seminararbeit soll ein Einblick in die semiotische examine von Werbung gegeben werden. Dazu werden in einem ersten Schritt die drei klassischen Zeichentheorien der Semiotik vorgestellt, welche in einem zweiten Schritt praktische Anwendung anhand einer brasilianischen Print-Anzeige finden.
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  • Download The Doppelgänger: Double Visions in German Literature by Andrew J. Webber PDF

    By Andrew J. Webber

    Ever on account that its literary coinage in Jean Paul's novel, Siebenkä (1796), the concept that of Doppelgänger has had major impact upon representations of the self in German literature. This learn charts the advance of the double from its origins within the Romantic interval, via its extra marginal, yet still major, manifestations within the post-Romantic tradition, to its revival on the fin-de-siècle and move to the silent screen.
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  • Download Thinking Spanish Translation: A Course in Translation by Louise Haywood,Michael Thompson,Sándor Hervey PDF

    By Louise Haywood,Michael Thompson,Sándor Hervey

     The new version of this accomplished path in Spanish-English translation bargains complicated scholars of Spanish a demanding but functional method of the purchase of translation talents, with transparent reasons of the theoretical matters involved.



    A number of translation concerns are addressed, including:




    • cultural differences



    • register and dialect



    • grammatical differences



    • genre.



    With a sharper concentration, clearer definitions and an elevated emphasis on up to date ‘real international’ translation projects, this moment variation contains a wealth of suitable illustrative fabric taken from a variety of resources, either Latin American and Spanish, together with:




    • technical, clinical and felony texts



    • journalistic and informative texts



    • literary and dramatic texts.



    Each bankruptcy comprises feedback for lecture room dialogue and a suite of sensible workouts designed to discover matters and consolidate abilities. version translations, notes and proposals for educating and overview are supplied in a Teachers’ guide; this is on the market at no cost obtain at http://www.routledge.com/cw/thinkingtranslation/



    Thinking Spanish Translation is vital studying for complex undergraduate and postgraduate scholars of Spanish and translation stories. The booklet also will entice a variety of language scholars and tutors throughout the basic dialogue of the rules and reasons of translation.

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  • Download Das zweigeteilte Baskenland: Sprachkontakt, Sprachvariation by Claudia Schlaak PDF

    By Claudia Schlaak

    In der Arbeit erfolgt eine empirisch fundierte examine der aktuellen sprachlichen state of affairs im Baskenland: Es wird untersucht, wie insbesondere der französische und spanische Sprach- und Kulturkontakt das Baskenland, die Basken und damit auch das Baskische beeinflusst hat und bis heute beeinflusst.

    Hierbei wird nicht die Kontinuität und Stabilität der baskischen Kultur und Sprache angezweifelt; vielmehr werden die Kontaktprozesse, die sich über Jahrhunderte in dieser quarter vollzogen haben, anhand von selbst erhobenen empirischen Daten beschrieben. Das Hauptanliegen der Arbeit besteht darin, durch den unterschiedlich ausgeprägten französisch–baskischen und spanisch–baskischen Sprachkontakt und die damit zusammenhängende jeweilige regionale Identität der beiden Sprechergemeinschaften zur Klärung der Frage zu gelangen, ob nicht gegenwärtig, zumindest in Ansätzen, bereits von einem zweigeteilten Baskenland gesprochen werden muss.

    Auf foundation des Verhältnisses von Sprache und Identität im Baskenland wird ein eigenes Modell zur Untersuchung und Beschreibung von Identität entwickelt.

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  • Download Shifts and Patterns in Maltese (Studia Typologica) by Gilbert Puech,Benjamin Saade PDF

    By Gilbert Puech,Benjamin Saade

    The linguistic description of Maltese has skilled an invigorating renaissance within the final ten years. As an Arabic language with a seriously combined lexicon, Maltese serves as a laboratory for questions of linguistic version on all linguistics degrees, bilingualism, and language touch.

    This current quantity showcases the range of updated linguistic examine on Maltese. beginning with a tribute to the overdue David Cohen, influential French Semiticist, the rest of the ebook is split into 3 components: Phonology, Morphology & Syntax, and call, Bilingualism & expertise.

    The papers within the phonology part contain a minimalist illustration of Maltese sounds from Gilbert Puech, an in depth account of phonological alterations in Maltese in accordance with onomastic info through Andrei Avram, and the outline of lengthening as a discourse process through Alexandra Vella et. al.

    The part on morphology and syntax comprises either synchronic and diachronic methods to version in Maltese. Maris Camilleri presents an in depth formal account of the paradigm in Maltese verbal inflection utilizing a multidimensional version which money owed for subcategorization body version. Döhla's contribution lines the improvement of Differential item Marking (DOM) in Maltese and attracts parallels among related phenomena in different sorts of Arabic. Wilmsen offers a close background of the polar interrogative marker –š in Maltese. the object via Stolz & Saade investigates the adaptation among lengthy and brief self sustaining pronouns in Maltese considering phonological elements, text-type, and grammatical individual. Lucas & Spagnol take on the adaptation of Maltese numerals with recognize to phonological and morphological standards of their learn of the connecting /t/.

    The part on touch, Bilingualism & expertise begins with Farrugia's description of edition within the project of gender for loanwords in Maltese. Comrie & Spagnol position the makeup of the borrowed a part of the Maltese lexicon in a much wider typology of loanwords within the world's languages. The learn by way of Azzopardi-Alexander supplies particular insights into bilingual practices in Malta, putting utilization styles on a continuum among unmarried language use and diversified code-switching and code-mixing practices. within the ultimate paper, John Camilleri indicates how the computational modelling of Maltese grammar has either theoretical and useful repercussions for the research and instructing of Maltese.

    As should be accrued from the wide range of subject matters offered during this quantity, Maltese Linguistics has built from a subdiscipline of Arabic linguistics to a whole educational topic in its personal correct. This quantity provides a great creation to the big variety of linguistic issues Maltese has to provide.

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  • Download Gender, Sexuality, and Meaning: Linguistic Practice and by Sally McConnell-Ginet PDF

    By Sally McConnell-Ginet

    This quantity bargains a consultant collection of Sally McConnell-Ginet's guides on language, gender and sexuality, which circle round the following subject matters: language clients are actively engaged in making meanings, either as audio system and listeners; languages and socio-political associations constrain, yet don't be sure, communicative chances; cognizance to language deepens realizing of gender and sexuality, together with connections to ethnicity, category, race, and different dimensions of social identification and inequality.
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  • Download Black Street Speech: Its History, Structure, and Survival by John Baugh PDF

    By John Baugh

    In the minds of many, black road speech—the city dialect of black Americans—bespeaks illiteracy, poverty, and lack of knowledge. John Baugh demanding situations these prejudices during this excellent new inquiry into the historical past, linguistic constitution, and survival inside white society of black road speech. In doing so, he effectively integrates a scholarly admire for black English with a humanistic method of language changes that weds rigor of analysis with a willing feel of social responsibility.

    Baugh's is the 1st publication on black English that's in response to a long term learn of grownup audio system. starting in 1972, black women and men in la, Philadelphia, Chicago, Austin, and Houston have been time and again interviewed, in assorted social settings, so one can ascertain the character in their linguistic types and the social situations the place sophisticated adjustments of their speech seem. Baugh's paintings exposed a much wider breadth of talking kinds between black american citizens than between commonplace English audio system. Having particular his findings, he explores their severe implications for the employability and schooling of black Americans.

    Black highway Speech is a piece of tolerating significance for educators, linguists, sociologists, students of black and concrete experiences, and all interested by black English and its social consequences.

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  • Download English Dictionaries and Learning English (Simplified by Ching-Yuan Tsai PDF

    By Ching-Yuan Tsai

    书名:英文辞典与学英文(简体中文版)

    本书是为了母语是中文而又想增进英文能力的人写的,特别是大学主修英文的人,或职业与英文有关的人。本书介绍各种不同的辞典,包括综合辞典和 专门辞典。介绍各种辞典时,会大量引用例子,好让读者能在了解辞典时,同时增进英文能力。讨论辞典的细部结构时,会提示记单字时要注意的事项,此外,也提 供了记单字的要诀。另有章节讨论如何选择符合自己需要的辞典和如何充分利用英汉辞典和英英辞典。书后有二篇附录讨论理想的纸本辞典和行动装置的辞典软件应该具备什么特色。

    This publication, English Dictionaries and studying English, is meant for these humans whose local language is chinese language and who're attracted to enhancing their English, particularly those who find themselves collage scholars majoring in English or these whose paintings is expounded to English.  Readers are brought to a wide selection of English dictionaries, either general-purpose dictionaries and really expert dictionaries, and many examples from those a number of dictionaries are brought up in dialogue in order that whereas readers are studying approximately English dictionaries , they're enhancing their English, too.  cognizance is attracted to the microstructure of general-purpose dictionaries and what's to benefit whilst one is studying an unknown or new word.  assistance also are provided on how you can memorize phrases or extend one's vocabulary.  There also are chapters on easy methods to decide on the dictionaries which could support meet the wishes of readers and the way to make the simplest use of English-Chinese dictionaries and English-English dictionaries.  ultimately, appendices are given to debate what crucial good points an incredible print dictionary or dictionary app on cellular units may still include.
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  • Download Research Methods in Second Language Psycholinguistics by Jill Jegerski,Bill VanPatten PDF

    By Jill Jegerski,Bill VanPatten

    Addressing a swiftly transforming into curiosity in moment language learn, this hands-on textual content offers scholars and researchers with the ability to appreciate and use present equipment in psycholinguistics. With a spotlight at the genuine equipment, designs, and methods utilized in psycholinguistics learn as they're utilized to moment language newbies, this publication bargains the sensible tips readers have to be certain which technique is the easiest for what they need to enquire in addition to the instruments that may increase their learn.



    Each tools bankruptcy is written via a number one specialist who describes, discusses, and reviews on how a style is used and what its strengths and boundaries are for moment language study. those chapters stick with a selected structure to make sure solidarity and a predictable constitution throughout all chapters. The chapters additionally tell the amateur researcher on such key matters as ease of use, bills, capability pitfalls, and different similar concerns, every one of which impression judgements that researchers make in regards to the paths they take.


    With the main trustworthy details to be had from skilled reseachers, Research Methods in moment Language Psycholinguistics is a vital source for an individual attracted to carrying out moment language reserach utilizing psycholinguistic tools.

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  • Download Multilingual Urban Scandinavia: New Linguistic Practices by Dr. Pia Quist,Dr. Bente Ailin Svendsen PDF

    By Dr. Pia Quist,Dr. Bente Ailin Svendsen

    This booklet offers, for the 1st time, an overarching, trans-Scandinavian, entire and similar account of linguistic advancements and practices in past due sleek city touch zones. The booklet goals to seize the multilingual realities of all teens in city contexts, whether or not they are of migrant descent or no longer. Taking a multi-layered method of linguistic practices, chapters within the booklet comprise structural and phonological analyses of recent linguistic practices, learn how those practices and their practitioners are perceived, and talk about the sociolinguistic potentials of audio system whilst developing, hard and negotiating identities. The ebook additionally comprises 3 brief evaluate articles describing reports of multilingual practices in Sweden, Denmark and Norway. The editors have aimed to make Scandinavian examine on city multilingualism available to students and scholars who don’t converse Scandinavian languages, and likewise to make a worthwhile contribution to the worldwide examine of multilingualism.

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